Our Vision

Behind activity trackers are real people so let's create data that people can use.

We want to help our customers become data informed and provide the incentive they need to make sustainable, healthy choices not only for themselves but their communities.

We are creating a new level conversation with our customers through compelling data that tells a story so we can learn about ourselves and each other and keep people moving forward.

We are disrupting the wearable technology industry, creating a paradigm shift that focuses on the individual's needs.